Tuesday, June 30, 2009

Are You Providing Value Instead of Trying to SELL Your Home Based Business?

Are you providing value with your home based business or are you so wrapped up in generating more leads, that you don't really give people anything of value? If your only intent is to generate leads and sell them something, then people are going to see right throught that. People are not interested in being SOLD anything, they want to choose for themselves.

The old model of Network Marketing was about buying leads, then calling them, sort and sift through them to find out who is interested or who isn't interested, and basically repeating that cycle. How about going about this in a different way!

How about providing some value in what you do and attracting people to you instead. What if people actually liked the information you put out there and they WANT to hear more from you. When people like what you have to say, and they want to hear more, they are willing to receive emails and information from you and as those emails keep coming, you build trust and a relationship with the people willing to get your emails. After a while, it is like they already know you because they've heard from you, they have gotten to know you and they have gotten something of value from you. They see that you are about quality.

Maybe you are wondering what I mean when I say "providing value to people". Maybe you are wondering how a person even goes about doing that. I could try to explain that in depth here and hope to have you understand exactly what I mean, but I think it would be easier to simply let you have the resource that taught me all about this topic.

When I first got started with my homebased business, I too was just trying to figure out how to sell something and make some money. It wasn't until I came across Renegade University that I truly understood what Attraction Marketing was all about, and I truly understood for the first time, why I needed to provide value to people before I could expect my business to grow.

About the time I came across Renegade University, I had gone flat broke trying to make my business grow using the old style of Network marketing. I had maxed out my credit cards, spent most of my money, and was at a place that I either had to give up on my business, or I had to find some REALLY creative ways to market and advertise.

With Renegade University, I did just that! I found out that I could generate business and not be forced to quit my Network Marketing and I could even do most of it without even spending a dime. Once I started learning how to do it - I stopped paying for ads, I stopped buying leads, and I started learning how to truly provide some value to people. I believe I still have a lot to learn, but I'm having a great time doing it and with the step by step instruction in the university, I don't have to guess and wonder how it's really done.

If you want to know how Network Marketing has changed over the years, be sure to read Anne Siegs, The 7 Great Lies of Network Marketing.

Monday, February 16, 2009

Are You Taking Advantage of Social Networking to Build Your Business!

As I was sitting here thinking about how I wanted to go about getting more traffic to my website, I remembered some of the resources I've used in the past.  You see, I am not a power seller (yet) so my search rankings on Ebay are not going to be as high as those that are already power sellers. Does that mean I have to simply wait until I sell enough items to hope to get any kind of traffic to my web page?  Absolutely not!

There are a multitude of ways I can get traffic to my website, any website for that matter, and I can do a great majority of it for FREE.  By learning how to use just a few Social Marketing and Social Networking resources, I can generate free traffic to any web page I choose.

Some of the ways I generate traffic are:
blogs - like this one.  Search Engines seem to love blogs so whenever you post something to your blog, not only are you reaching out to the masses, you are letting the search engines know you've got some new content.  When the search engine spiders crawl your site and see new, fresh, content, they love that and they rank you.  The more activity you have going on in your blog, the better it is in the long run for search engine rankings.

Social Networks- Myspace, Facebook, LinkedIn, and Twitter just to name a few. Twitter seems to be the hottest thing going on the net these days so you really should check it out.  Signing up is FREE. Honestly, there are tons of social networks out there now, but the few I just mentioned are some of the major ones.  If you aren't using Social Networks to generate some traffic and visitors to your web page - you are seriously missing out on an excellent way to market for FREE.

Squidoo Lens - This is another favorite of the Search Engines. A Squidoo Lens is a way to generate a unique page with unique content that the search engine spiders find and they love it.  You can create as many lens as you want about anything and generate traffic to your website.  Did I mention, this won't cost you a thing either!  To see a lens I did specifically related to my Ebay Store, Click HERE

I could go on and on here about all the different things you could do to generate traffic and business to your site but I might as well give you the information you need to learn how to do this for yourself.  If you promoting products and/or a store here on Ebay, you might as well do everything you can to get people to your page.

ps.  Don't forget the referral credits you get when you direct someone to Ebay from an outside source.

Here are (in my opinion) the best training resources for Social Networking:

Renegade Network Marketer -  basically talks about how to build a huge  business without having to talk to anyone you know.

7 Great Lies of Network Marketing -  basically exposes all the myths and bad practices that cause the majority of Internet Marketers to fail in their business.

Renegade University - This is my favorite.  You can get a free, limited,  membership and learn how to use all the Social Networking Resources and Techniques I mentioned above. You won't believe how effective this can be and once you have proven to yourself what this can do for your business, you can upgrade to professional. 

Building on a Budget - Shows you to build your business using Attraction Marketing and Web 2. 0 techniques even if you are doing it on a budget.

I hope what I've shared will assist you in some way in promoting your store items and your Ebay Store.  As always, be sure to check out my latest Store Listings to see the great deals we have.